Don't Be Yourself
Original title: No seas tú mismo
Category: Non-Fiction | Philosophy

Don't Be Yourself

Original title: No seas tú mismo
Category: Non-Fiction | Philosophy
Synopsis:

Notes on a tired generation

Tired, failed, anxious, self-exploiters, narcissistic, precarious... How do we define a generation born in the shadow of voracious capitalism?

The philosopher Eudald Espluga creates in Don’t Be Yourself a patchwork map of a generation jaded and overexposed to the discourses of personal self-improvement, which has experienced how digital capitalism got under its skin. Through popular and everyday references, we will discover that this fatigue can be subverted and transformed into a form of resistance to neoliberalism.

Written in the first person, these notes are an invitation to question hyper-productive and entrepreneurial individualism.

In Don’t Be Yourself, the philosopher Eudald Espluga dissects the millennial generation. In an autobiographical key and through popular icons, we will discover that fatigue and discomfort can also be subversive: everything starts with a “no”.

Technical data

Publishing date: | 272 pages | ISBN: 978-84-493-3884-7 | Imprint: Ediciones Paidós